Trusting
信頼
Whether trust comes from reliable work or from personal relationships.
Trusting: US −3, UK −2, DE −2, NORD −2 (DK −2), NL −2, PL −1, FR 0, JP +1, IL† +1, KR† +2, CN +2, IN +2, BR +2.
No source: Ukraine
NORD is drawn as a span over its members: DK −2.
† Placed from reviews and summaries of Meyer's work, not from her own chart.
Source: Erin Meyer, The Culture Map (2014) and her country mapping charts. Positions are approximate, read off her charts onto a seven-step grid.
Positions as text
| Country or region | Step (−3 to +3) |
|---|---|
| United States US | −3 |
| United Kingdom UK | −2 |
| Germany DE | −2 |
| The Nordics NORD | −2 (DK −2) |
| Netherlands NL | −2 |
| Poland PL | −1 |
| France FR | 0 |
| Japan JP | +1 |
| Israel IL † | +1 |
| South Korea KR † | +2 |
| China CN | +2 |
| India IN | +2 |
| Brazil BR | +2 |
The two ends
- Left end Task-based
- Trust is built through work: deliver reliably and people trust you. Work relationships are easy to start and to end.
- Right end Relationship-based
- Trust is built over meals, time together and personal connection. Work relationships build slowly and last.
What it is built from
Where trust at work comes from: cognitive trust built by reliable, competent work (task-based) or affective trust built over meals, time together and personal connection (relationship-based).
Eight scales from Erin Meyer's The Culture Map (2014), built from her interviews and teaching with international managers. She publishes charts, not numbers, so each country is read off her chart onto a coarse seven-step grid. The positions are relative: a country is direct or indirect compared with the others on the line.
Limits: the scales are not a validated survey instrument, the source population is mostly managers in multinational companies, and neighbouring steps are not meaningfully different. How to read these scales